Though I’ve been super productive with all my cupcake projects, I haven’t had the opportunity to reconvene Gimme Dem’s Busy Bees. Some of you may have noticed an announcement going over the wires, Gimme Dem Cupcakes is donating 600 minis to the excellent cause of literacy through the Literacy Council of Northern Virginia’s annual event for children 2-12 and their families, Reading a Family Affair. See pictures from 2009 on the LCNV flickr… That was a mouthful. The cupcakes will be, too! Since I avoid the traditional flavors but it’s a kids event, I’m doing S’more, Chocomint, and gluten-free Jelly Donut. A lot of people think I’m crazy (what’s new?), but I’ve started to make a really simple plan and some of my local, lady bakers wanted to help, too.
So why go to all this trouble? A). RAFA is a great way to support a great cause, adult literacy. B). I love sharing and I love baking. I hope to document the whole project and definitely give full credit to any Gimme Dem supporters. C). Gimme Dem exposure. I’m going to put out a sign-up for a “Welcome to Gimme Dem Cupcakes E-Newsletter” that’ll be a better return on investment than shelling out a ton of my pretty moo cards and still get the word out on how Gimme Dem came to be, who helps, and what it offers. D). The experience. I have to say placing a direct order to Bob’s Red Mill is one of the most thrilling feelings I’ve ever had. I feel like the dream is becoming a little more real. It’s an excellent exercise in what running a real business will be like with cost benefit analysis, timing, scale, and general organization. When I initially set my prices, I mainly focused on being an economical alternative to competitors, but through this I actually looked at retail prices of the ingredients I buy and priced it out, added the cost of labor at minimum wage for one person and this order will come out to over $450 worth of donated munchies.
Pretty wild to see it on paper! I have promised 600 minis, so with a fudge factor and taste testing along the way, I’m shooting to bake 27 batches (9 each flavor). I want maximum freshness, so I have a 4 stage plan:
#1. pre-pack dry ingredients and prep icing anytime the week before
#2 bake the first 13 batches in the wee hours Friday morning
#3 bake the remainder and decorate Friday after 5PM (when I’m outta Artie’s)
#4 packaging will be ongoing.
Packaging and transportation are probably my biggest concerns right now. I’m pretty sure I’ll go with flat plastic containers because they’re sturdier than gift boxes and recyclable. Hopefully by Saturday morning, I’ll be ready to run around with all the little kids and Clifford! In the meantime, if you’d like to join the Gimme Dem baking party on the 19th, send me a message!




At about 11:30, I went about my preparations, seeing I’d have just enough if I didn’t make any mistakes.
Then, struck by the mood to improvise, I tried subbing out my regular unbleached all-purpose for gluten-free flour with a little almond flour as well as subbing coconut oil for vegetable. I rushed a little and put regular size cupcakes in with the mini pan. You can see where this is going. I was starting to lose my steam especially since I was sad about Ty the puppy. The end result was less delicious, slightly deflated crumbly cupcakes.
Not something I’d be proud to present as my first sale. So, a little more defeated, I went to bed wishing happy thoughts for Ty and his new owner(s) and brainstorming what I’d need to do in the AM.
End result: gorgeous black and white Choconut, melt in your mouth Dreamsicle, and classic Jelly Donut. Moreover, my office-mates were thrilled they got to eat my “mistakes.”



